El Variente

Social Media Strategy and Planning

We develop platform-specific social media strategies that align with your business goals, target audience, and brand identity. Our planning process includes competitor analysis, audience segmentation, content calendar development, and engagement tactics tailored for platforms like Instagram, Facebook, LinkedIn, TikTok, and YouTube. Whether you're focused on brand awareness, lead generation, or community building, we ensure your social media presence is strategic, consistent, and measurable.

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Organic Content Management

We manage your day-to-day social media content with a focus on organic growth, audience engagement, and brand consistency. Our services include post creation, caption writing, hashtag optimization, scheduling, and performance tracking. We tailor content formats to each platform—carousels, reels, stories, threads, and more—ensuring your brand stays relevant and active in your niche.

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Paid Social Advertising

We run targeted ad campaigns across Meta (Facebook and Instagram), LinkedIn, TikTok, and YouTube to drive traffic, conversions, and brand visibility. Our paid media services include audience targeting, ad creative development, budget optimization, A/B testing, and performance reporting. We focus on cost-per-click (CPC), cost-per-acquisition (CPA), and return on ad spend (ROAS) to ensure your campaigns deliver results.

Launch paid social ads

Influencer and Creator Collaborations

We identify and manage influencer partnerships that align with your brand values and audience demographics. Our team handles outreach, negotiation, content coordination, and performance tracking. Whether you're working with micro-influencers or high-reach creators, we ensure every collaboration is authentic, strategic, and ROI-driven.

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Community Management and Engagement

We monitor and respond to comments, messages, and mentions across your social platforms to maintain brand reputation and customer satisfaction. Our community management services include engagement tracking, sentiment analysis, and escalation protocols to ensure your audience feels heard and valued.

Improve your community engagement

Social Media Analytics and Reporting

We provide detailed analytics and performance reports for all social media activity. Our dashboards track reach, engagement, follower growth, click-through rates, and conversion metrics. These insights help you refine your strategy, allocate budget effectively, and scale your social presence with confidence.

Get social media performance reports